Social Media Management
Strategic social media solutions to grow your audience, increase engagement, and generate leads
Elevate Your
Social Media Presence
Strategic management for maximum impact
In today's digital landscape, a strong social media presence is essential for business growth. However, creating and maintaining an effective social media strategy requires time, expertise, and consistent effort—resources that many small business owners, coaches, and consultants simply don't have.
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At Business Basics, we provide comprehensive social media management services designed specifically for service-based businesses. Our team of social media experts handles everything from strategy development to content creation and daily management, allowing you to focus on what you do best—serving your clients.
We don't just post content for the sake of posting. Every aspect of our social media management service is strategically designed to help you achieve specific business goals, whether that's increasing brand awareness, generating leads, or nurturing relationships with your audience.
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Our approach combines data-driven insights with creative content development to ensure your social media presence not only looks professional but also delivers measurable results for your business.
Social Media Audit
A comprehensive analysis of your current social media presence to identify strengths, weaknesses, and opportunities for improvement.
Includes:
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Profile and content evaluation
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Audience analysis
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Competitor benchmarking
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Performance metrics assessment
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Detailed recommendations report
Full-Service Management
Comprehensive social media management that handles every aspect of your social media presence.
Includes:
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Strategy development
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Content creation and scheduling
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Community management and engagement
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Monthly performance reporting
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Ongoing optimization
Social Media Strategy
A customized social media strategy aligned with your business goals, target audience, and brand identity.
Includes:
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Goal setting and KPI definition
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Platform selection and prioritization
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Content pillars and themes
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Posting schedule and frequency
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Growth and engagement tactics
Social Media Advertising
Strategic paid social campaigns designed to reach your target audience and achieve specific business objectives.
Includes:
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Campaign strategy and planning
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Ad creative development
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Audience targeting and optimization
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Budget management
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Performance tracking and reporting
Content Creation
Professional content development that resonates with your audience and reflects your brand voice.
Includes:
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Monthly content calendar
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Engaging post copywriting
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Custom graphic design
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Hashtag research and optimization
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Content performance tracking
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Social Media Training
Customized training sessions to help you and your team develop the skills to manage your social media effectively.
Includes:
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Platform-specific training
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Content creation workshops
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Strategy development guidance
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Tools and resources recommendations
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Ongoing support and Q&A
Our Social Media Services
Comprehensive solutions tailored to your business needs
Frequently Asked Questions
Common questions about our social media management services
How do you learn about our business and brand voice?
We begin every client relationship with a comprehensive onboarding process that includes a detailed questionnaire, brand voice guidelines review, and strategy session. This helps us understand your business, target audience, goals, and unique brand voice to ensure our content aligns perfectly with your brand identity.
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How much input do we have in the content creation process?
As much or as little as you'd like! We provide a content calendar for your review and approval before publishing. You can request changes, provide feedback, or let us handle everything. We adapt to your preferred level of involvement while ensuring the content aligns with your brand and business objectives.
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How do you measure the success of social media management?
We establish clear KPIs based on your business goals at the beginning of our partnership. These might include follower growth, engagement rates, website traffic, lead generation, or conversion metrics. We provide regular reports that track these metrics and demonstrate the ROI of your social media investment.
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How quickly will we see results from social media management?
Social media is a long-term strategy, but you'll typically see improvements in engagement and follower growth within the first 30-60 days. More significant business results, such as lead generation and conversions, usually begin to materialize after 3-6 months of consistent, strategic effort.
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Do we need to be on all social media platforms?
No, and we don't recommend it. We help you identify the platforms where your target audience is most active and focus your efforts there. It's better to have a strong presence on 2-3 relevant platforms than a weak presence across many. Our strategy will recommend the optimal platforms for your specific business and goals.
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What if we want to change our strategy or focus?
We're flexible and adaptable to your changing business needs. We conduct quarterly strategy reviews to assess performance and make adjustments as needed. If your business goals or focus changes, we'll work with you to update your social media strategy accordingly.